Friday March 16th
Registration and Networking
2 – 3:00 pm
Come play networking bingo for cash and prizes
Behold the Power of Co-op Author Marketing
3 – 3:30 pm
Henry DeVries & Mark LeBlanc
Opening Keynote: Confessions of a Professional Speaker and Author
3:30 – 4:30 pm
Dr. Tony Alessandra
4:30 pm – Break
Under the Magnifying Glass: Good to Great Presentations!
4:50 – 6:00 pm
6:15 pm – Hosted Dinner
Saturday March 17th
Bonus Session: You Are the Star: Take Your Good Presentations and Make Them Great
8:00 – 8:45 am
Opening keynoter Patricia Fripp offers her legendary razor-sharp mini-coaching. Audience members see the principles from her keynote in action in your presentations. In this completely interactive session willing volunteers deliver a segment of their content, story or sales conversations. As an author and pro speaker you realize this is one of best ways to demonstrate your advice. We promise if you attend this breakout you will improve your communication skills and consulting impact.
Storytelling Made Easy: Workshop with Hollywood Storytelling Expert Michael Hauge
9 am – Noon
Three-hour interactive workshop with Michael Hauge and Henry DeVries on creating an inventory of stories to use in your marketing, speeches, and business development.
Noon to 3:00 pm – Lunch
Optional: Rehearsals for Sunday ExpertBook.TV Talks
1:30 – 2:30 pm
Turn Your Book Into News and Speaking Engagements
3:00 to 4:15 pm
4:15 pm – Networking Break
Blah Blah Blah Marketing
4:45 to 6:00 pm
To the people who hire us, book us or buy from us, we can seem to look alike, sound alike, provide the same service or sell the same stuff. Leadership is leadership. Consultants are a dime a dozen. “Blah, blah, blah. Just tell me how much you charge.” Ouch.
Not any more! Terri Langhans packs her session with creative ideas, powerful insights from the front lines, plenty of laughs, and tangible tools you can use right away (and over and over) to be less ordinary and more effective when it comes to marketing your practice, book and speaking engagements.
Terri will zero in on these important How To’s:
—Distinguish your business, product and services in the marketplace and from the competition.
—Find your points of difference, no matter how much you look like “the other guy.”
—Craft any message to have more impact and trigger the response, reaction or result you’re looking for.
You will walk away both energized and equipped with what you need to know and what you need to do to stand out, sell more products and services, and never be “blah” again.
6:30 pm – Saturday No-Host Networking Dinner
Devin DeVries will help facilitate dinner groups
Sunday March 18th
Deep Dive on Marketing with a Book and Speech
9:00 am to noon
Noon – Adjourn
Bonus Session: Tapings of 12-minute “Ted Like Talks”
1:30 to 4:30 pm
Expertbook.TV is conducting tapings
Forum Begins In: